14 new stores in Northern Europe
News C&C
22 nov. 2023
After France, the Italian brand C&C takes another step in its internationalization process and brings its brand to Sweden.
An important milestone for the Italian company led by the Gigli brothers, which is now expanding its retail network through the acquisition of MacSupport in Northern Europe.
Founded in 1986, the Swedish group is the largest Apple reseller in the country, as well as an Apple Premium Partner and Apple Authorized Education Specialist.
With nearly 200 employees, it has 14 stores located in 12 cities: Stockholm, Västra Frölunda, Luleå, Lund, Malmö, Nacka, Örebro, Östersund, Skellefteå, Sundsvall, Umeå, and Västerås.
The number of C&C stores in Europe thus amounts to 84, including 48 in Italy, 22 in France, and 14 in Sweden, for a total of 900 talents capable of meeting the needs of the Apple market in the B2C, B2B and Education sectors.
"The ability to penetrate new European markets confirms the strength of our international expansion strategy," reads a note from the company. "We are aware of the challenges that may arise, and we are ready to overcome them with determination. Our commitment will be to maintain sustainable growth, by adapting to the specifics of each market and ensuring the quality of our services. C&C's presence abroad is part of a long-term strategy, and we are optimistic about the new opportunities that will present themselves. We will continue to explore new markets and increase our global presence by meeting the needs of an increasingly interconnected world."
